OjirehPrime: The Pioneering Mobile Banking Platform with a Physical Presence

“We aspire to empower young Africans by providing them with innovative banking solutions that cater to their everyday needs. Our mission is to become the preferred financial service provider for every young African globally.”

In a groundbreaking development that is sending ripples across the African financial sector, OjirehPrime, a mobile-only banking platform, is setting new standards by delivering seamless, cost-effective, and customer-centric financial products tailored specifically for young Africans. 

This fintech powerhouse, initially founded in 2016 as an e-commerce venture, made a pivotal shift in 2018 towards the fintech landscape with the introduction of its prepaid card. 

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The year 2022 marked a significant milestone for OjirehPrime as it entered the consumer banking arena, securing investments in Solid Allianze Microfinance Bank and unveiling its mobile application, which promptly garnered over a million downloads across Google, Apple, and Palm Stores.

Edoka Idoko, the visionary CEO of OjirehPrime, has been the driving force behind the company’s mission to establish itself as Africa’s global bank catering to the Gen Z demographic. Idoko, sharing his perspective on this transformative journey, stated

“We aspire to empower young Africans by providing them with innovative banking solutions that cater to their everyday needs. Our mission is to become the preferred financial service provider for every young African globally.”

OjirehPrime stands out as a mobile banking platform with a physical presence through its offices and a robust online footprint.

Clients can seamlessly access its suite of products and services by simply downloading the OjirehPrime mobile app from Google, Apple, or Palm Stores. The company offers a range of services, including free and swift bank transfers, pioneering savings accounts with competitive interest rates, and convenient bill payment options.

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What truly sets OjirehPrime apart from its competitors is its unwavering commitment to delivering a seamless banking experience, offering best-in-class customer service, and providing entirely free banking services. The company leverages social platforms effectively for marketing and strategically targets a youthful audience, encompassing both millennials and Gen Z.

In the past year, OjirehPrime secured an impressive investment of $1,240,000, with former Interswitch board chairman, Mr. Adedotun Sulaiman, leading the investment round. The company’s team comprises 70 dedicated professionals working across various models, from full-time to hybrid and remote.

When asked about the driving force behind his entrepreneurial journey, Edoka Idoko emphasized his vision for Africa, stating, “Our goal is to build the Africa we can be proud of.”

It is worth noting that OjirehPrime has received strategic support from the UK government and is headquartered in the UK. The company’s founder, Edoka Idoko, embodies an inspiring story of bootstrap success, as detailed in an article by Business Day.

Looking ahead, OjirehPrime harbors ambitions of becoming a bona fide global bank for young Africans. Edoka Idoko shared his vision, saying, “Our inspiration and creative process revolve around becoming Africa’s global bank for the Gen Z demographic.”

As OjirehPrime continues to disrupt the African banking landscape with its innovative solutions and unwavering commitment to customer satisfaction, it is poised to redefine the banking experience for the younger generation across the continent. The financial world is witnessing the emergence of a true industry leader, one that promises to be a beacon of innovation and inclusion in the years to come.